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Joyride
Candy lovers don’t want to sacrifice flavour for better ingredients, and with Joyride they don’t have to. These plant based sweets bring back the chewy, fruity, sour and sweet fun of classic candy, only made with a modern twist.Â
From tangy ropes and fruity strips to juicy watermelon wedges and nostalgic twists, every bite bursts with bold fruit flavour and skips the artificial extras. Sweetened naturally without refined sugar, Joyride makes it easy to enjoy candy whenever the craving hits, without the crash that usually follows. It’s candy that fits into everyday life, whether you’re looking for a road trip snack, a pick me up at your desk, or a sweet moment after dinner. Clean, chewy, and full of character, Joyride reimagines candy for the mindful sweet tooth who still wants all the fun.
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Better for you candy shouldn’t feel like a compromise, and Joyride proves it never has to. Their lineup of vibrant, plant based candy takes the flavours you loved as a kid and rebuilds them with cleaner, smarter ingredients. Every piece is designed to deliver chewy texture and bold flavour while keeping sugar low, using natural sweeteners instead of refined sugar. That means you can still enjoy the tang of a sour strawberry rope, the bright hit of blue raspberry, or the juicy bite of a watermelon wedge without the sugar overload.
Joyride’s candy isn’t about cutting corners, it’s about keeping the experience intact. There’s no artificial colouring or fillers, no strange aftertaste, just fruity flavour, satisfying chew, and the kind of fun you’d expect from your favourite candy shop. And because each recipe is plant based and vegan, it’s a treat that fits more lifestyles without losing its candy fun. Joyride candies are packed,  portioned, and ready to bring along wherever you need them, desk drawers, glove compartments, backpacks, or movie nights at home. They’re made for the modern candy snacker, where you want the fun of your favourite sour ropes but also want to feel good about what’s inside.
For anyone who thought candy couldn’t be both enjoyable and mindful, Joyride delivers the best of both worlds. It’s chewy, sour, sweet, and satisfying, made for candy lovers who want to keep the joy but leave the excess sugar behind.